Suzhou Jiangzhan Hard Alloy Co. Ltd., the leader of hard alloy products and mineral drill research and development, has made great progress in hard alloy industry by the core values of "honest, top and professional" and the enterprise spirit of "passion, practice, harmony and success".

Profiles
Wu Hehong, the Board and General Manager of Suzhou Jiangzhuan Xinrui Hard Alloy Co. Ltd., and the Associate CEO of Jianghan Oil Drill Share Co. Ltd., was graduated from Jianghan Oil College, and got master's degree of Management Science and Engineering from Middle-China Science and Technology University, ever worked as workshop director and sale manager.

New Business Opportunity was Born from Accidental
Mr. Wu: Hard alloy products, also is Tungsten steel, are the main business of the company. By a chance, we know that hard alloy mold should be used in fastener's manufacture process, the demand and quality of alloy is high, so we take a great interesting in this kind of products. We owned profound experience in alloy industry, and develop this kind of products suit to the company policy of "top and professional". Now, we have organized all kinds of resources to research and develop Cold Heading Carbide Dies for fastener industry.

The Personalized Time of Cold Heading Carbide Dies of Alloy
Mr. Wu: Hard alloy mold was used by the way of replaced products at the beginning. Great success has been made when Cold Heading Carbide Dies was replaced by hard alloy mold. The main size of the hard alloy is YG20C in past time, and the customers have no more choice in that time, so the manufacturers had no any risks. With the entering into domestic market of some international fastener manufacturers, especially the Taiwan manufacturers' entering, new demands for mold productions were increased. New production process and new manufacturing equipment brings new conceptions for the usage of hard alloy mold.
Generally speaking, there is not a big problem in mold design and manufacture, because the domestic mold productions in design and manufacture are advanced. At present, the main factors effects the mold usage are the quality of carbide die traverse, and failure mold is generally not wear because of the Carbide over sized or loosening caused by wear.
The pattern of YG20C is the main products in domestic market for a long time are breaking up. The demands for alloy are different because the upsetting force for the carbine steel and stainless steel are different. In the process of mold manufacturing, the deformation, the force for double-click machine and multi-screw are different in alloy demands, the demands of alloy for Main mold, die and all W-strong beam mode are also different. So, cold heading carbide dies of alloy is facing a new era of personalized.
After several years' research and overseas advanced technology and good material were introduced, in order to satisfy the market needs of high-efficiency mold, a new generation of high-efficiency cold heading carbide dies of alloy XR series were produced which own the advantage of antiwear and high-strength, which were used widely in the mold productions of bolts, nuts, screws, rivets and so on, and particularly suitable for the harsh environment of high-speed cold upsetting.

Wide Vision and Deep Accumulation
Mr. Wu: In recent years, the overseas alloy enterprises including Taiwan regions industries are take part in fastener mold production. Though it's very late for us to develop in this field, we own the powerful technology advantage in alloy industry. "Catch up the advantage", Xinrui Company based in alloy industry, is famous for world-top and professional international standard products by powerful technology and equipment. "Service the high-efficacy hard alloy products for the fastener industry, win by quality and price" is the idea of company.

The Promotion of New Products
Mr. Wu: Continuously consolidate the original products, and develop international standard new ones. XR Series is the example. Small batch of hard alloy cold heating carbide die has been exam in various kinds of customers, good effects and marks has been won. We shall continue enlarge the trial area and shall start the operating formally with suitable price, and Zhujiang River Delta, Yangtze River Delta and North-China Region will be our main market. Residential sales, door-to-door service, shorten delivery date and 24 hours hotline will improve our service standard.
Though the price of cold heating carbide die in domestic market is low, the quality can not compare with the ones produced by Taiwan region and Japanese industries. So, we hope that we can win Taiwan and Japanese enterprises by quality and price after technology innovation, leave a surprise for the domestic industry, and arrive win-win.
As a new partner in hard alloy industry, we are always hope that we should be respected by the peers. It's a important strategy step for us to set the factory in Shuzhou in 2004. Based in East-China, radiate all country and to the world on the basis of industry development and policy in East-China regions.

Talents Strategy
The complete of strategy purpose and human resource management is connecting closely in enterprises' expansion phase. We had pay more attentions on the connection of enterprises' develop strategy and employees' value when we introducing talent. And we have revised the competitive salary and welfare system, employees training system, effective talents cultivate system and incentive mechanism. We also have assessment on employees' development potential timely, and designed the planning for their career development. The facts show the success we have made!
New industry, new opportunity! Xinrui Company will insist on the way of technology innovation and products innovation, and all the staffs will work hard to service society, shareholders, and the domestic purchasers and even to the international modern and professional customers. We believe that if all the friends hand-in-hand and heart-in-heart, the great prosperity will be arrived.