The our country fastener export amount biggest area is European Union, US, Japan, west Asia, they the ordinary standard letter market share which imports from our country respectively reaches 35%, 30%, 15% and above 12%, but the Chinese fastener has not looked like the German matter to swell such world well-known brand.
According to the understanding, the fastener creates a false impression now mainly concentrates area the Jiangsu and Zhejiang provinces coast, sells to each place.
"The fastener profession existence creates a false impression the question, but this is not the profession mainstream. Creates a false impression the phenomenon mainly to exist in some small and medium-sized enterprises and the underground factory, therefore cannot have the tremendous influence to the domestic market¡±, Chinese Fastener Professional association people in charge said. At present in the hardware wholesale, the retail market, the fastener mainly is the domestic product, the overseas product quite is rare. The counterfeit product mainly aims at the low scale, the ordinary standard letter, does not occupy the mainstream, cannot constitute the influence to the market.
The fastener is a labor-intensive form, raw material intensity profession, the technical content is not high. If really is the high-tech content, could not pretend that easily, looked like the high strength special automobile fastener. At present, our country fastener profession development main question is the innate brand too are few, Wenzhou, Ningbo, the sea salt some middle and small scale fastener enterprise continuously (pastes sign) by OEM primarily, since therefore has pretended the product to endure repeatedly continuously not certainly. Our country fastener profession needs to want to realize in a big way from to strong, but also needs to create one batch to look like the German matter prosperously, Ida, the wool especially such independent brand.
Creates a false impression with other professions is same, the profit is the basic cause which the fastener creates a false impression. Although fastener small, but the profit is considerable, a market wins applause brand each ton must sell for 10000~12000 Yuan, but cost only then about 8000~9000 Yuan.
At present Our country Fastener Enterprise's characteristic is in too many, too chaotic, too mixed, needs to use the market force to carry on the conformity, like this can eliminate some small business, this both saves the social resources, and can avoid appearing the malignant price war. Now domestic also appeared some large-scale fastener enterprise, but the scale insufficiently is also big, this needs the enterprise to adjust own localization, creates world-class brand which stems from has.
The Chinese fastener must do does greatly strongly, except must surmount outside the overseas technical barrier, the struggle creates own world well-known brand also is the urgent matter; Moreover, if the fastener enterprise only depends upon itself strength, the attack counterfeit and shoddy products is very difficult to complete, current attacks the sellers of fake and low-quality goods in the profession has the uniform call, is main the dependence government correlation department's involvement.
The fastener enterprise should from raw material link obtaining, aspect and so on overall evaluation security, environmental protection factors, the enterprise have towards the specialization, the variation, the formalization and establishes the Chinese brand the aspect diligently, causes our country to transform truly from a fastener great nation into the fastener powerful nation, the brand powerful nation.
